Affirming their laser-like focus (pardon the pun) on the Enterprise Space commented on here in the recent past (for a recent example see "More from HP on Q1 printer business"), HP (NYSE HPQ) today announced a group of new printers, an enterprise-level scanner (the Scanjet N9120, see above), and a variety of new services.The products and services are aimed at the evolving needs of enterprises (or, as the press release spells out, "large businesses"), and while its good to see at the core a group of printers and scanners -- always comforting as an anchor to the story for those in the press and analyst community -- in addition to the services, especially as related to security and "assessments", which are featured front and center as well.
Also integrated are updates on HPs Green Printing message (this time its a new energy-saving toner formulation, after yesterdays environment announcement regarding cooperative efforts with the State of California); the Enterprise portion in the $300-million marketing campaign around "Print 2.0" (see "HPs $300 Million Campaign") which will feature "What do you have to say?" as the tag line; and the closing of the Exstream software deal (see "Exstream Printing").
Kudos to HP for not only pursuing the Enterprise Printing space with persistence and vigor, but also to their communications arm for pulling together the potentially disparate pieces into a cohesive milestone -- and especially for throwing in some hardware for some of us traditionalists!
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